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As Production Manager for Selfridges' Creative Presentation team, James budgeted and project managed the delivery of the store’s infamous window displays. Key moments from across his 7 years with Selfridges include:

The World of Rick Owens: The biggest single designer campaign Selfridges had ever initiated. James worked with Rick’s team directly to ensure the effective delivery of dedicated windows and concept store.


Yayoi Kusama for Louis Vuitton: When Kusama and LV collaborated on an exclusive line of ready to wear & accessories, Selfridges marked the occasion with an unprecedented takeover of all 24 of its window displays and concept store.

Apple: Selfridges dedicated every singe one of its windows to a single item of product, the new Apple Watch.

All images by Andrew Meredith

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